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Media Management

 

All necessary reference material required to prepare for this course such as recommended reference books and other study material will be available in your student's area. To complete the program you will be required to pass an online exam for all following topics covered in this course.

          Topics Covered in This Course:
  In Section 1 of this course you will cover these topics:
    Albert n. greco, the structure of the book publishing industry.
  In Section 2 of this course you will cover these topics:
    Charles daly, patrick henry, and ellen ryder, the structure of the magazine industry.
  In Section 3 of this exam you will be evaluated on below listed topics:
    Robert picard and jeffrey h. brody, the structure of the newspaper industry.
  In Section 4 of this course you will cover these topics:
    Geoffrey p. hull, the structure of the recorded music industry.
    Barry r. litman, the structure of the film industry: windows of exhibition.
  In Section 5 of this course you will cover these topics:
    Geoffrey p. hull, albert n. greco, and stan martin, the structure of the radio industry.
    Patrick r. parsons and robert m. frieden, the structure of the cable and satellite television industries.
    John v. pavlik, the structure of the new media industry.
    Jeffrey h. brody, the structure of the internet industry.



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